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The CEO Platform is underpinned by its five values:

  • Co-creativity: To ensure co-creation for business, society and environment that generates benefits for all
  • Responsiveness: To boldly encourage and promote new policies and approaches that support sustainable practice
  • Innovation: To inspire others and passionately seek innovative solutions for sustainable issues
  • Inclusivity: To holistically view business and environmental development with foresight, inclusivity and humanity
  • Proactivity: To proactively respond to a changing environment 

The CEO Platform aims to achieve its vision by selectively engaging pivotal, value-driven CEOs and real leaders in the MENA region that have the means and commitment to radically shift the needle towards a sustainable future